Founded in 2006, during the first derby season, the Beerleaders rallied together to help pump up the fans and support the entire league. You’ll find them on the sidelines chanting and cheering, as well as performing a dance at each bout’s halftime show. This group of men and women varies in age, shape, ethnicity, and ferocity. They write, choreograph, and perform their own cheers, chants, sideline routines, and dances. They work hard at what they do to entertain the crowd, to keep the energy high, and to make the Brewcity Bruisers proud.